Designing complex B2B & B2C interfaces that pay off in the long run

I build robust information architectures with a 5–8 year lifecycle and create prototypes that eliminate the need for rework during the coding phase

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2025

Staffsante

Ecosystem redesign for 300,000 medical professionals

Scalable design-to-code infrastructure and streamlined candidate workflows for France’s leading healthcare recruitment platform, serving 4,500 institutions across the country.

€0 Design CAPEX

Eliminated UI design investment for the group's secondary platform (Staffsocial) by re-skinning token collections across identical components.

Dev Scope Optimisation

Prevented wasteful engineering expenditure by identifying and excising non-viable segments (Foreign Doctors) during pre-design 24 Job Story reviews.

Churn Diagnostics

Turned account deactivation into an automated product feedback loop, capturing structured exit survey data to diagnose churn causes across 300k MAU.

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2024

ITreader

Protecting the budget from fraud in learn-to-earn

End-to-end UX design featuring a gated reward verification engine and a 5-parameter B2B content hub, tailored for an exhibitor at London Tech Week.

Zero Unverified Payouts

Successfully protected client reward budgets against automated bot exploitation and fraudulent claims through conditioned proof validation.

Tier-1 Sponsor Trust

Protected user data accuracy and built trust with key partners, including Google Cloud, IBM, Mastercard, and Intel.

100% Handoff Precision

Comprehensive video walkthroughs and complete UI state specs enabled Fit Design to deploy the platform with zero design-dev clarification cycles.

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2021

Lunar Group

Industrial B2B Platform Lasting 5 Years Without a Redesign

Web catalogue and e-commerce infrastructure for heavy machinery, resolving Google Merchant Center compliance while preserving high-ticket B2B inquiry flows.

5-Year Design Longevity

Information architecture and UI designed in 2021 have run without redesign for 5 years, significantly reducing the client’s total cost of ownership.

Google Shopping Live

Cleared strict Google Merchant Center moderation, placing machinery cards at the top of Google Search results via Shopping Ads.

From $138k to $340k

Supported business scaling from $138k to $340k over 4 years by opening new acquisition channels.

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Ready for your next milestone?

I'm open for full-time roles and long-term contracts to lead Product Design & UI Architecture